Aforza
The #1 Consumer Goods Cloud on Salesforce
Overview
Aforza provides a complete suite of applications designed to help consumer goods companies plan, promote, and execute their sales strategies. It covers everything from trade promotion management and retail execution to direct store delivery and B2B e-commerce, all natively on Salesforce.
✨ Key Features
- Trade Promotion Management (TPM)
- Retail Execution & Field Sales
- Direct Store Delivery (DSD) & Van Sales
- B2B Commerce
- Advanced Pricing Engine
- Predictive Ordering
🎯 Key Differentiators
- End-to-end solution covering planning and execution
- Cloud-native and built 100% on the Salesforce platform
- Modern, mobile-first user experience
Unique Value: Provides a single, connected, and intelligent platform for consumer goods companies to manage the entire commercial lifecycle, from planning to in-store execution.
🎯 Use Cases (4)
✅ Best For
- Managing complex trade promotions from planning to settlement
- Guiding field reps through in-store tasks with perfect store execution
- Enabling predictive ordering for field reps and B2B customers
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Companies not in the consumer goods industry
- Businesses not using or wanting to use the Salesforce platform
🏆 Alternatives
Offers a more modern, agile, and fully-integrated solution on the Salesforce platform compared to legacy, on-premise systems or disconnected point solutions.
💻 Platforms
✅ Offline Mode Available
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Phone Support
- ✓ Dedicated Support (Varies tier)
🔒 Compliance & Security
💰 Pricing
Free tier: N/A
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