Sailthru
Personalization. Realized.
Overview
Sailthru, a CM Group brand, is a marketing automation platform that helps brands build deeper, longer-lasting relationships with their customers. It specializes in using first-party data to drive personalized communication across email, web, and mobile, with a strong focus on the media, publishing, and retail industries.
✨ Key Features
- Lifecycle Optimizer (Journey Builder)
- Personalized Email & Mobile Messaging
- Website Personalization
- Predictive Analytics (Lifecycle, Churn, etc.)
- Dynamic Content
- Audience Segmentation
🎯 Key Differentiators
- Deep expertise and features for media and publishing
- Powerful predictive analytics for churn and lifecycle
- Strong on-site personalization capabilities
Unique Value: Enables media and retail brands to increase customer lifetime value through deeply personalized, AI-driven experiences tailored to their specific business models.
🎯 Use Cases (4)
✅ Best For
- Daily newsletter personalization for publishers
- E-commerce personalized product recommendations
- Subscriber welcome and retention series
💡 Check With Vendor
Verify these considerations match your specific requirements:
- B2B lead generation
- Companies outside of media, publishing, or retail
🏆 Alternatives
Offers more industry-specific solutions and expertise for publishers and media companies than general-purpose marketing platforms.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Dedicated Support (Available tier)
🔒 Compliance & Security
💰 Pricing
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